DonorDrive Registration Ideas

DonorDrive is the easiest, safest and fastest way for you to raise funds for your Mini-THON. Now is the time to drive your school community to the DonorDrive platform to start bringing in those donations.

Here are some ideas to help you craft your registration strategy:

• Promote, promote, promote!

The more times someone hears a message, the greater the odds are of them taking action. A clearly defined strategy that maps out different ways to reach your audience is crucial to your success. Think about using a combination of print collateral with QR codes, digital campaigns, social media, and your school's communication page/morning announcements to name a few. Different people will respond to different approaches, so try to think of creative ways to spread the word!

👉Prepping for Registration Push Week? The Four Diamonds team has created a Push Week Social Media Toolkit with graphics you can download now!

• Offer incentives

Make it fun and interesting for students to register. Check out this discussion on South Western High School and how they use gift cards and merch to encourage students to participate while also sharing fundraising tips.

• Use influencers

Recruit students in the school that everyone knows. Make sure to include students from all the different “squads” in the school – theater, gaming, band, sports teams, debate club, student council etc. Recruit students to host challenges tied to registration numbers.

• Build community

Make everyone feel like they are part of the movement to conquer childhood cancer and have fun while you’re doing it. Tie your registration to a fun spirit week and share videos and photos of students that participated on Instagram.

Try a “Why I Mini-THON" campaign, like Camp Hill High School did one year, to spotlight your committee leaders and other students that support Mini-THON.

Start planning your registration strategy so you can be part of Four Diamonds' Registration Push Week from December 2 - December 6, 2024. There will be daily challenges and your school can receive matching gifts to your Mini-THON!

🔹 For more examples from our 2020-2021 Mini-THON Student Leadership Council, check out this article: Registration Push Examples

🔹 Download our Registration Push Week Social Media Toolkit for graphics you can use to promote Push Week on your social media channels

#donordrivepushweek2024